|Exam Name||:||Sales Essentials of HP Digital Signage Solutions|
|Questions and Answers||:||50 Q & A|
|Updated On||:||February 22, 2019|
|PDF Download Mirror||:||Pass4sure HP2-H22 Dump|
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The 1650-horsepower Tantrum, which we first wrote about in 2016, has come up on the market at Fusion luxury Motors, a dealership in Chatsworth, California. The car, in response to a 1970 Charger, is has a full carbon fiber body and a 9.0-liter twin-faster V-eight marine engine. or not it's been featured on Jay Leno's storage, and played a starring function within the hit movie fate of the furious. there isn't any price listed, but we are able to think about it's not low-priced.
Our common article on the car, published February twenty second, 2016, will also be viewed under.
bear in mind the impressive, 1000-hp Ringbrothers' Recoil, the pro traveling -vogue 'sixty six Chevelle that's radder than almost any other exhibit motor vehicle available? the fellows over at SpeedKore performance developed a '70 avoid Charger that fits Recoil's trend and a spotlight to element, and completely blows it away on energy. Meet the 1650-hp Tantrum, appearing on Jay Leno's garage.
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underneath the hood lurks a huge and nasty 9.0-liter twin-turbocharged Mercury Marine boat engine, respectable for 1650 hp and mated to a Tremec six-velocity guide. and no-one will mistake the Tantrum for simply a further janky hotrod. The Tantrum's interior is far past anything provided from the manufacturing facility, and coupled with the attention to detail all over else, or not it's handy to think about it as one hell of a regular driver.
You just should be very careful with the throttle. Watch unless the end of the video to look it disappear into a cloud of tire smoke. And noise. loads of noise.
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A perfect storm is brewing in the digital signage market. For business-savvy IT VARs, that means a new opportunity and a new revenue stream.
Simply put, digital signage is the high-tech version of static print signs and billboards. It’s a network of digital displays that are centrally managed electronic messages targeting audiences with entertainment, merchandising and advertising information.
Although many people are most familiar with the 100-feet-by-50-feet digital signage in New York’s glitzy Times Square, retail applications account for only about 30% of the digital signage market, according to Brawn Consulting.Digital signage customers with less extravagant applications are found in corporations, education, health care, government, finance and transportation. Organizations in these industries use digital signage to better communicate with employees, clients and visitors, and to promote their brand image using targeted messages that inform, educate or motivate.
Seven elements of digital signageWhat’s IT got to do with digital signage? Plenty, once you understand the seven elements of digital signage, as outlined by the Digital Signage Experts Group.
It’s no surprise, then, to learn that over the past few years, technology companies such as Cisco Systems, Hewlett-Packard, Intel and Microsoft as well as traditional IT distributors such as Avnet, Ingram Micro, Synnex and Tech Data, have been ramping up their digital signage businesses and touting products, services and training.
Scala Inc., a software provider for digital signage networks, late last year launched its Scala QuickStart solution that supports new SignagePlayers from HP.
“It’s super simple and an easy way for the IT VAR to get customers started with digital signage compared to a few years ago when solutions were roll your own,” said Jeff Porter, executive vice president at Scala.
Digital signage ready to hit its stride For some struggling VARs, digital signage offers a ready-made business opportunity that’s poised to hit its stride.
“With the dip in the economy over the past few years, traditional customer budgets were squeezed, forcing VARs to look for new opportunities and ask, ’What else can we sell?’” said Mike Strand, CEO of StrandVision LLC, a Menomonie, Wisc.-based company that focuses on computer software development and marketing. Digital signage is a natural fit. “IT VARs have a lot of the required expertise and the customers,” he added.
Robert Blackwell, owner of Efficient Tech Solutions, Charlotte, N.C., who is partnering with StrandVision, is shifting his company’s business focus from 13 years of providing sales, service and support for retail point-of-sale (POS) software to the hospitality industry to selling end-to-end digital signage solutions.
“Digital signage is a ground-floor, unlimited opportunity with few companies focusing on it right now,” Blackwell said. With the change, Blackwell said he hopes to generate $250,000 in business in his first year. “Using a consultative approach, I’m bringing a solution to customers that solves a business problem of effective communication, filling a critical business void of how to capture an audience while they’re right in front of you,” he said.
Blackwell is building his digital signage business using existing IT skills in hardware, software, installation and networking as well as in service and support. “Mostly I’m learning the ins and outs of the software,” he said, referring to the subscription-based, Web-based architecture of StrandVision’s personalized marketing and information software.
Shaping up, shipping outIT distributors and vendors are both targeting digital signage with specialized business. For VARs, the hardware is the easy part and the software is becoming more abundant. “Customization is a key piece,” said Wendy Linsky, vice president of marketing for peripherals at Tech Data, pointing to the pre-sales, implementation and post-sales pieces of a digital signage solution.
For resellers, customization is a value-add. VARs selling digital signage solutions can expect margins of 20% to 40%, according to Tech Data’s Digital Signage Specialized Business Unit.
But not so fast. Even though the digital signage market has matured, the technology hasn’t kept step. Some elements of digital signage such as the displays, servers and cabling may be considered a commodity, but understanding customer objectives and the need for good content are not as simple.
The fragmented digital signage market is still in its infancy, with more vendors showing up nearly every day, said Kevin Prewett, vice president of vendor management at Ingram Micro Inc. Prewett said that at the 2010 digital signage trade show, 350 content creation and delivery companies popped up out of the woodwork. “What’s important is to be able to aggregate a solution that works well together,” he said.
Other key areas of expertise for VARs include the ability to provide ongoing support after the initial rollout for scaling the solution as well as ongoing content creation and management.
That’s not all. More sophisticated digital signage solutions at larger companies may require integration with the organization’s POS pricing data or other corporate databases to target messages that are more relevant to customers.
And don’t forget the network, said Steve Benvenuto, senior director of emerging technologies at Cisco. Understanding bandwidth requirements, performance issues and application network services is critical when optimizing digital media systems, including digital signage.
Lynn Haber has extensive experience as a business and technology writer for magazines, journals and online media. She has written hundreds of articles on the channel, technology, communications, business management, employment and careers. Contact her at firstname.lastname@example.org.
Samsung Electronics, will showcase the latest additions to its industry-leading digital signage and visual display solutions portfolio at the InfoComm 2016 tradeshow. Scheduled to take place June 4-10, 2016, at the Las Vegas Convention Center, InfoComm is the largest annual global conference for the professional AV industry and is expected to welcome more than 40,000 attendees from nearly 110 countries.
Under the theme “Collaborate. Attract. Engage.”, Samsung’s booth (#C-6319) will include a variety of next-generation technologies designed to promote more efficient content delivery and display management in corporate, hospitality, public, retail and at-home environments (among others). Highlighted by the integration of the Tizen operating system into many of its newest digital signage technologies, Samsung’s diverse line-up will demonstrate how booth visitors can drive greater engagement, and related sales, through clear, cost-effective message presentation.
“As the world’s leading total digital signage solutions provider, we strive to discover new avenues that help our partners deliver captivating content and a differentiated experience at every stage of the customer journey,” said Seog-gi Kim, Senior Vice President, Visual Display Business at Samsung Electronics. “We are excited to introduce the latest expansion of our cutting-edge visual display lineup at InfoComm 2016, and showcase how these new technologies solve prominent challenges and drive growth in today’s fast-paced business environments.”A Powerful, Fourth Generation Signage Platform : The Power of Tizen
Beginning in 2016, Samsung’s new P Series digital signage technologies will feature the enhanced fourth generation Samsung SMART Signage Platform (SSSP 4.0) powered by the Tizen operating system. With Tizen, SSSP will deliver more powerful graphic performance and seamless content playback to expand users’ visual display possibilities while creating a more vivid and memorable experience for their audiences.
The Tizen-powered, fourth-generation SSSP features an upgraded graphics engine to drive faster response time, interactions and loading speeds. The platform additionally enables users to manage display content more rapidly through an optional PC-less all-in-one screen.
The refined SSSP 4.0 platform allows users to build and launch web-based applications by offering HTML5 support and a comprehensive toolset, including Web Simulator and Tizen Emulator. The new platform’s versatility expands users’ content development capabilities while reducing activation time.Comprehensive Enterprise Display Management
A key component of the improved SSSP 4.0 platform, Samsung’s MagicInfo Server 4.0 program enables users to manage their entire display network from any location through a centralized server. Reliable and easy to use, MagicInfo Server 4.0 integrates a dedicated Backup Player and DataLink content streaming functionalities to reduce the manual work required to share essential information.
Samsung’s new standalone displays (PHF and PMF Series) provide a slim, strong and simple signage solution for environments facing tight or irregular space limitations. Featuring a slim-depth design (29.9mm) and narrow bezel (6.9mm), the PHF and PMF displays are among the thinnest on the market and can accommodate a range of business settings. The Tizen-supported standalone displays are designed for uninterrupted 24/7 content delivery, and an integrated centralized infrared receiver (IR) further ensures continued performance in any environment.
A host of additional design features further enable the PHF and PMF Series displays to deliver clear, brilliant content regardless of location. A non-glare frontal panel reduces natural and ambient light reflection to ensure continuous readability.Industry Leading Large-Sized Outdoor Displays
InfoComm attendees also will get the first look at Samsung’s new large-format OHF Series outdoor displays. Billed as industry’s leading large-sized outdoor signage, the OHF Series is available in a variety of sizes (46-, 55-, 75- and 85-inch models), with each boasting a slim-depth design for more impactful content delivery.
The OHF Series displays are equipped with SSSP 4.0 and powered by the Tizen operating system, ensuring faster and more reliable content development and delivery. An embedded power box condenses operational components to a single system, conserving space while streamlining management. Engineered for any outdoor environment, the OHF Series displays can withstand temperatures ranging from -30-50oC without impeding content delivery. OHF Series viewers additionally benefit from external magic glass, 2,500nit brightness and a 5,000:1 contrast ratio that ensure messages can be seen clearly at any time and place.Extreme Narrow-Bezel Video Walls
Optimized for a range of indoor retail, corporate and public-viewing applications, Samsung’s narrow bezel (1.7mm bezel-to-bezel) UHF-E video walls combine advanced color management capabilities with the visual enhancements of large-format signage to deliver clear and consistent content. The ultra-slim design eliminates distractions and keeps viewers focused on the display’s content rather than the display itself. Equipped with the same durability and color presentation components as its predecessors, the UHF-E video walls represent a sleek, stylish alternative capable of delivering uninterrupted content in any indoor setting.Fine Pixel-Pitch LED Signage
Designed for corporate, control room and customer-facing environments, Samsung’s indoor SMART LED displays deliver compelling content and inspire collaboration at a lower total cost of ownership. These displays feature top-tier diodes and customizable pixel pitch compositions ranging from 1.5-2.5mm, providing seamless visibility while simultaneously accommodating users’ specific operational and branding needs. Combined with design elements that produce the same deep contrast, realistic picture quality and color consistency viewers expect from Samsung’s latest televisions, the LED signage portfolio offers users an extra edge to stand out within often-crowded indoor environments.
By Joe Jensen
At Intel, we believe in the transformative power of data and that intelligent data management for real-time insights isn’t just a competitive advantage, but a strategic imperative. Our goal is to help retailers – from brick-and-mortar to online – unify and connect every single shopping experience, respond more effectively to customers and reinvent the retail experience.
At last year’s NRF, Intel announced responsive retail IoT technologies and a $100 million investment in advancing retail innovation. One year later, we are seeing measurable results as our responsive technologies have been adopted by retailers in nearly 60 stores with 2,000 sensors and 26 partners aligned to the vision to scale in a variety of environments. Through Intel Capital, investments were made in robotics, artificial intelligence (AI) and Internet of Things (IoT) automation. Intel has activated the retail ecosystem, delivering off-the-shelf market-ready solutions and addressing some of retail’s biggest challenges: changing the way consumers shop, accelerating automation and managing businesses.
Across the globe, leading retailers are modernizing by embracing technologies such as IoT, AI and analytics to personalize the customer experience and reshape the supply chain. One example is JD*, one of the largest online retailers in China. It has opened its first staff-free store called D-Mart* at its company headquarters. Staff-free stores are a growing international trend bringing the conveniences of online retailing into the physical shop.» Download all images (ZIP, 29 MB)
Imagine walking into a D-Mart store in the middle of the night, selecting an item, paying and leaving without any human interaction. Still, there’s a detailed data footprint of the transaction from which actionable insights can be drawn. How? The store is equipped with a responsive technology suite that includes smart shelves, intelligent cameras, gateways and sensors, smart counters for frictionless checkout, and smart digital signage.
JD’s staff-free store leverages a suite of Intel responsive technologies that range from edge computing to digital signage to point of sale (POS) solutions. The two companies will continue to collaborate on developing IoT solutions that reimagine the future of brick-and-mortar stores to help over 6.8 million mom-and-pop retailers throughout China meet customers’ expectations and remove existing sales barriers.
Intel-powered solutions help retailers transform their supply chains. G-Star*, a leading Dutch retailer piloted the Intel® Responsive Retail Sensor in over 20 stores, and has plans to scale globally to an additional 100 stores. Used in tandem with RIOT* insight software for analytics, the Intel-based solution provides data-driven insights into what’s selling and what’s not, and which items need to be replenished so the retailer can make informed inventory management decisions.» Download video: “2018 NRF: Neiman Marcus Uses Intel-Based MemoMi Memory Makeover Mirror (B-roll)”» Download video: “2018 NRF: Bossa Nova’s Robots with Intel Computer Vision Scan Shelves (B-roll)”» Download video: “2018 NRF: Hershey Uses Intel-Based AWM Smart Shelf (B-roll)”
Lolli & Pops*, a retailer of gourmet candies, uses computer vision and AI to provide the next generation of personalized customer experience. Through computer vision, Lolli & Pops “Magic Makers” recognize loyalty members in real time as they enter the store. Using AI-enhanced analytics, the retailer accesses members’ preferences and makes personalized product recommendations – giving shoppers the sweet VIP treatment, while ensuring they keep coming back.
Point of sale equipment can lower the cost of doing business while simultaneously improving productivity. These innovative solutions will also enable transactions at the point of conversion and give customers the power to decide when, where and how they purchase. At NRF 2018, over 30 Intel partners will feature Intel-based solutions designed to help solve retail’s biggest challenges. New solutions like HP’s Elite POS*; Toshiba’s next-generation self-checkout system, the POS AIO*; and Lenovo’s new mPOS* will offer retailers the flexibility, built-in security and manageability to simplify and streamline the transaction process.
Through the combination of our technology innovation and strong partner ecosystem, we are helping build a bright future for retail, where the best years are yet to come.
Joe Jensen is vice president of the Internet of Things Group and general manager of the Retail Solutions Division at Intel Corporation.
2018 NRF: If you are interested in learning more about how autonomous technologies can improve the efficiency of retail, check out Joe Jensen’s panel discussion on the topic of “Robotics and AI in Retail” on Sunday, Jan. 14, 10:30-11:00 a.m. at the Innovation Lab Stage at the Jacob K. Javits Convention Center, New York. For more details about our demos, visit our booth, #2831 or check out our demo fact sheet.
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